YOUTUBE ORIGINALS

Cupcake

YouTube Originals proudly presents Cupcake: The story of a baker named Allyson who, with the help of a little bit of magic, realizes that love knows no gender, race, or sexual orientation.

We loved exploring and designing our inclusive cast of magical wedding toppers. Here, we’ve built an array of characters in an attempt to represent love in as many races, identities, and sexual orientations as possible.

Love doesn’t discriminate.
❤‍🧡‍💛‍💚‍💙‍💜

Allyson’s Bakery

Animatic to Final Conform

Shot Breakdown

Take a glimpse behind the scenes into our process! Here, we’re taking one of our favorite moments in the film from the animatic stage all the way through lighting and compositing.