LEMONADE

Renters Insurance

We’re back at it again with our lovely buddies over at Lemonade! Our challenge was to respect their established house-style while bringing our own Super Dope spin to the table. The result is fun, dynamic transitions, cheeky storytelling opportunities, and beautiful, fluid cel animation.

It’s easy to love your stuff when your stuff is this fun!

Character Design

Lemonade_Renter_CharacterDesign_02.png
Lemonade_Renter_CharacterDesign_04.png
Lemonade_Renter_CharacterDesign_06.png
Lemonade_Renter_CharacterDesign_07.png
Lemonade_Renter_CharacterDesign_08.png
Lemonade_Renter_CharacterDesign_09.png
Lemonade_Renter_CharacterDesign_12.png
Lemonade_Renter_CharacterDesign_13.png
Lemonade_Renter_CharacterDesign_14.png
Lemonade_Renter_CharacterDesign_15.png
Lemonade_Renter_CharacterDesign_01.png
Lemonade_Renter_CharacterDesign_16.png
Lemonade_Renter_Extra_CharacterDesign_01.png
Lemonade_Renter_Extra_CharacterDesign_02.png
Lemonade_Renter_Extra_CharacterDesign_03.png

Animation Test

Styleframes

SD_Lemonade_SH10_0201_v6.jpg
Lemonade_Renters_Styleframe_SH080_v4.jpg
SD_Lemonade_SH90_V4.jpg
Lemonade_Renters_Styleframe_SH040_v3.jpg
Lemonade_Renters_Styleframe_SH060_V4.jpg
Lemonade_Renters_Styleframe_SH070_V3.jpg
Lemonade_Renters_Styleframe_SH100_V4.jpg
SD_Lemonade_SH50_V4.jpg
SD_lemonaderenters_SH030_v8.jpg
SD_lemonaderenters_SH110_V9.jpg

Credits

Client

Directed by

Producer

Storyboards

Design

2D Animation

Compositor + Editor

Lemonade

Super Dope

Christine Kim, Eric Cunha

Damien Bastelica, Steven Chan

Damien Bastelica, Loris F. Alessandria

Damien Bastelica, Pedro Piccinini, Marylou Mao

Damien Bastelica